Test Bank For M: Marketing 3th by Dhruv Grewal, Michael Levy

Test bank for M: Marketing by Dhruv Grewal, Michael Levy.

Adding Value to your Marketing Course. Marketers understand that even the best products and services will go unsold if they cannot communicate the value to the customer. Understanding this value-based approach is critical for marketing students today, and

Notable Qualities and Comprehensive Information

• ISBN-10: 007802885X

• ISBN-13: 9780078028854

• Authors: Dhruv Grewal, Michael Levy

• Publisher: Dhruv Grewal, Michael Levy

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