Test Bank For Global Marketing: Contemporary Theory, Practice, and Cases 1th by Ilan Alon, Eugene Jaffe

Testbank for Global Marketing: Contemporary Theory, Practice, and Cases by Ilan Alon, Eugene Jaffe.

Hailing from America, Europe and the Middle East, the authors of Global Marketing provide a truly international and comparative perspective to the study of marketing. Examples are provided from across the continents encompassing small and medium enterpris

Significant Traits and Detailed Info

• ISBN-10: 0078029279

• ISBN-13: 9780078029271

• Authors: Ilan Alon, Eugene Jaffe

• Author: Ilan Alon, Eugene Jaffe

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