Test Bank For Contemporary Marketing 17th by Louis E. Boone, David L. Kurtz

Testbank Contemporary Marketing by Louis E. Boone, David L. Kurtz.

CONTEMPORARY MARKETING, Seventeenth Edition, is the proven, premier teaching and learning resource for foundational marketing courses. The authors provide thorough coverage of essential marketing principles, exploring all components of the marketing mix,

Noteworthy Attributes and Comprehensive Details

• ISBN-10: 1305075366

• ISBN-13: 9781305075368

• Authors: Louis E. Boone, David L. Kurtz

• Publisher: Louis E. Boone, David L. Kurtz

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