Test Bank For A PREFACE TO MARKETING MANAGEMENT 15th by J. Paul Peter, James Donnelly

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Preface to Marketing Management, 15e, by Peter and Donnelly, is praised in the market for its clear and concise presentation of the basic principles of marketing in such a way that the core concepts and ideas are covered in sufficient depth to ensure unde

Notable Attributes and Detailed Info

• ISBN-10: 1260287254

• ISBN-13: 9781260287257

• Authors: J. Paul Peter, James Donnelly

• Author: J. Paul Peter, James Donnelly

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