Testbank A Preface to Marketing Management by J. Paul Peter, James Donnelly.
Preface to Marketing Management, 14e, by Peter and Donnelly, is praised in the market for its clear and concise presentation of the basic principles of marketing in such a way that the core concepts and ideas are covered in sufficient depth to ensure unde
Noteworthy Traits and Comprehensive Information
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ISBN-10: 007786106X
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ISBN-13: 9780077861063
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Authors: J. Paul Peter, James Donnelly
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Publisher: J. Paul Peter, James Donnelly
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