Manual Solution Contemporary Advertising and Integrated Marketing Communications by William F., Weigold, Michael F., Arens, Christian Arens.
CONTEMPORARY ADVERTISING, 13e, is one of the best-selling advertising texts in this field. Known as the coffee table book for Advertising, it is known for its current examples, the author s ability to pull from real-world experiences, and the clear writin
Notable Attributes and Thorough Details
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ISBN-10: 1259548155
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ISBN-13: 9781259548154
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Authors: William F., Weigold, Michael F., Arens, Christian Arens
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Author: William F., Weigold, Michael F., Arens, Christian Arens
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The Relevance of Manual solutions for Contemporary Advertising and Integrated Marketing Communications
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