Testbank Managing Customer Experience and Relationships: A Strategic Framework by Martha Rogers, Don Peppers.
Every business on the planet is trying to maximize the value created by its customers
Learn how to do it, step by step, in this newly revised Fourth Edition of Managing Customer Experience and Relationships: A Strategic Framework. Written by
Significant Characteristics and Comprehensive Info
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ISBN-10: 1119815347
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ISBN-13: 9781119815341
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Authors: Martha Rogers, Don Peppers
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Publisher: Martha Rogers, Don Peppers
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