Manual solution For Global Marketing Management 6 by Masaaki Kotabe (Mike), Kristiaan Helsen

Manual Solutions for Global Marketing Management by Masaaki Kotabe (Mike), Kristiaan Helsen.

Get the Global Edge in Marketing “The conceptual framework developed in this book will facilitate an in-depth study of international marketing issues. . well-thought out and structured analysis of several important concepts. A comprehensive set of tools a

Significant Characteristics and In-depth Information

• ISBN-10: 1118466489

• ISBN-13: 9781118466483

• Authors: Masaaki Kotabe (Mike), Kristiaan Helsen

• Publisher: Masaaki Kotabe (Mike), Kristiaan Helsen

The Relevance of Manual solutions for Global Marketing Management

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