Manual solution For Contemporary Marketing, 2013 Update 15 by Louis E. Boone, David L. Kurtz

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CONTEMPORARY MARKETING has proven to be the premier teaching and learning solution for the Principles of Marketing course. This bestseller only grows stronger with each groundbreaking new edition, building on past milestones with exciting new innovations.

Noteworthy Attributes and Detailed Details

• ISBN-10: 1111579717

• ISBN-13: 9781111579715

• Authors: Louis E. Boone, David L. Kurtz

• Publisher: Louis E. Boone, David L. Kurtz

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