Manual solution For Contemporary Advertising 16 by William Arens, Michael Weigold

Manual Solution Contemporary Advertising by William Arens, Michael Weigold.

This product is the “big version” (18 chapters) intended for courses in Advertising and Integrated Marketing Communication. The course is taken by students in liberal arts, journalism, mass communication, and business programs. However, due to its pra

Significant Characteristics and Detailed Information

• ISBN-10: 1260259307

• ISBN-13: 9781260259308

• Authors: William Arens, Michael Weigold

• Publisher: William Arens, Michael Weigold

The Relevance of Manual solutions for Contemporary Advertising

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