Test Bank For Sports and Entertainment Marketing 4th by Ken Kaser, Dotty B. Oelkers

Testbank Sports and Entertainment Marketing by Ken Kaser, Dotty B. Oelkers.

SPORTS AND ENTERTAINMENT MARKETING, 4E continues to use sports and entertainment topics as the foundation for teaching marketing concepts. Each marketing function is incorporated throughout the text and is highlighted with an icon to indicate how it is us

Noteworthy Traits and Comprehensive Info

• ISBN-10: 1133602444

• ISBN-13: 9781133602446

• Authors: Ken Kaser, Dotty B. Oelkers

• Author: Ken Kaser, Dotty B. Oelkers

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